Remote Useability Evaluation of the GIG Logistics Tracking System

This project examined how real users navigate the GIG Logistics package tracking system through an unmoderated remote usability study. Rather than sitting across the table from participants, we leveraged screen-recording software to capture natural, unguided interactions, removing observer-effect bias and surfacing the friction points people actually encounter when tracking a shipment on their own.

The study covered the full research lifecycle: task design, participant recruitment, session collection, and qualitative analysis. We mapped out where users hesitated, where they made errors, and where the interface broke their mental model of how logistics tracking should work. Findings were benchmarked against moderated testing literature to highlight the tradeoffs between the two methodologies — cost, depth of insight, and ecological validity.

Ethical considerations were central to the process: informed consent, data minimisation, and participant anonymity were built into the study protocol from day one. The final deliverable synthesises all findings into a set of ranked, actionable design recommendations for the GIG Logistics product team.